Horst Dassler Is Dead at 51; Led Adidas Sporting Goods - The New York Times
New Acquisition: Adidas Superstar by Chris Severn - Step Into the Bata Shoe Museum
Chairman of Adidas Horst Dassler (r) receives the Olympic Order by IOC president Juan Antonio Samaranch (l) on the 20th of October in 1984 Stock Photo - Alamy
adidas Superstar: How an Icon Was Born | adidas GamePlan A
Chronicle and Biography of Adi Dassler & Käthe Dassler - Adi & Käthe Dassler Memorial Stiftung
Adolf "Adi" Dassler | Sutori
Horst Dassler, Adidas, and the Commercialization of Sport - Case - Faculty & Research - Harvard Business School
Sports & Management Research Institute - Horst Dassler (12 March 1936 – 9 April 1987) was a businessman who was the son of Adolf "Adi" Dassler, founder of Adidas. Horst Dassler founded
BBC Radio 4 - Sneakernomics - The sibling rivalry that changed sport for ever
BBC Radio 4 - Sneakernomics - The sibling rivalry that changed sport for ever
Horst Dassler – The Olympians
Adolf Dassler: The Creative and Innovative Leader Behind adidas | adidas GamePlan A
Horst Dassler (1936-1987), Adidas : il a inventé le marketing sportif à coups de cadeaux - Capital.fr
The 12 people who ruined soccer – POLITICO
The Remarkable Story of Adidas - by Katja Hoyer - ZEITGEIST